MediaTeks Development and Business Expansion in Mobile, Notebook, Chromebook, and IoT Industries

JAKARTA (IndoTelko) - In recent years, MediaTek has shown strong growth in its overall business, especially in range of notebook, Chromebook, and IoT. The company has recorded significant revenue growth, especially in the mobile phone segment. However, challenges in the semiconductor industry have affected certain aspects of the business. Nevertheless, MediaTek has managed to maintain its position as a key supplier of System-on-Chip (SoC) and application processors for mobile phones for several quarters.

Over the span of years, MediaTek"s mobile business has seen substantial growth. In 2021, MediaTek successfully maintained a market share above 35% and remained the market leader, despite a slight decline in market share due to semiconductor shortages in 4G technology. MediaTek has recorded significant revenue growth in recent years, driven mainly by the mobile and 5G business. The company has managed to maintain its market leadership position and has expanded its presence into new sectors, including notebooks, Chromebooks, and IoT. With a focus on innovation and providing optimized solutions, MediaTek aims to continue its success and capture new opportunities in the global market.

"MediaTek is proud to hold the position as the world"s number one supplier of SoCs and application processors for mobile phones. The company has held this position for approximately three years, demonstrating consistent market success and dominance. The company continues to recover from these challenges. Despite the mobile phone industry facing supply issues and lower demand, MediaTek remains resilient and focused on innovation," said Finbarr Moynihan, Vice President, Corporate Marketing, MediaTek.

MediaTek’s mobile product line includes 4G and 5G technologies showcased at MediaTek Indonesia Media Gathering 2023. The company has made significant investments in developing new solutions for the 4G LTE market, such as the Helio G99 product. In the 5G segment, MediaTek’s Dimensity products have gained attention, with flagship products like Dimensity 9000 and 9200 achieving significant success.

Besides, MediaTek has also made significant investments in the computing field, particularly in the notebook PC and Chromebook market. The demand for Chromebooks surged during the pandemic, especially in the education sector. As a leading ARM-based Chromebook vendor and the second-largest vendor overall, MediaTek has positioned itself for success in this market. ARM-based solutions offer better power efficiency, resulting in all-day battery life and thinner, lighter designs. MediaTek"s plans include entry-level, mid-tier, and premium solutions to meet the needs of different market segments.

To further explore opportunities in other segments such as IoT, MediaTek identified the Internet of Things (IoT) as a significant growth opportunity. By focusing on new and emerging devices, beyond traditional devices such as TVs and smartphones, the company aims to provide solutions for smart homes, smart cities and smart factories. MediaTek recognized the need for embedded processing, the move from the x86 architecture to ARM, and the integration of artificial intelligence (AI) capabilities in IoT applications. With a strong portfolio of 5G and Wi-Fi technologies, MediaTek aims to serve customers in this emerging market. (mas)